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CMO Q&A

Want to know what’s on the minds of leading franchise CMOs and marketing directors? In candid conversations, franchise CMOs explain their marketing strategies and tactics, from brand marketing, budgets, and media buying to local and regional advertising and marketing, franchisee buy-in, and delivering on your consumer promises.

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Clayton Kendall
Clayton Kendall provides franchise communities nationwide with comprehensive branded merchandise programs leading to greater brand exposure, cost-savings, streamlined operations and brand compliance.
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4 CMOs discuss their core consumer marketing strategies and objectives.
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Q&A with Firehouse Subs vice president of marketing, Kristen Majdanics.
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Q&A with Fazoli's vice president of marketing, Jodie Conrad.
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