Checkers & Rally’s On The Path To 1,000 Restaurants
Checkers & Rally’s is going big in 2019 as the iconic drive-thru brand looks to open its 900th restaurant. The burger-and-fries brand has opened more than 98 new restaurants in just the past two years alone. The ultimate goal is 1,000+ restaurants.
The rapid growth and success of the brand is easy to understand considering Checkers & Rally’s loyal guests and passionate franchisees. In fact, much of the expansion during the past five years has been by existing multi-unit franchisees who were adding more locations. Talk about brand validation.
But there’s plenty of room for new franchisees, and that’s just what the brand is looking for these days. And there are numerous reasons why potential multi-unit franchisees and investors should be looking at Checkers & Rally’s.
Checkers & Rally’s has long been a strong concept with an experienced and driven leadership team. The senior leadership team is experienced, knowledgeable, and dedicated to serving their franchisees, teams, and guests. The brand is characterized by an innovative and cutting-edge culture. Earlier this year, Checkers & Rally’s became the first QSR brand to bring together not one, but five national delivery services – Uber Eats, DoorDash, Postmates, Grubhub, and Amazon Restaurants – all under one single, seamless point-of-sale (POS) system. The result has brought a significant increase in incremental sales for the brand.
The brand’s locations are also unique in the QSR burger space. That’s because a Checkers & Rally’s restaurant requires less than 1,000 square feet, meaning its smaller footprint can fit into retail spaces where other brands can’t go. Last year, the brand unveiled a modular building design that’s quicker to develop and costs less than a traditional build.
The brand also offers franchisees competitive growth incentives that encourage investment in new restaurants. Existing and new Checkers & Rally’s franchisees have the opportunity to receive 50% off royalties for new restaurant openings for up to 18 months.
Checkers & Rally’s is no stranger to industry awards which routinely shine the light on a strong and growing concept. In just the last couple of years, the brand has been recognized by: Entrepreneur's 2019 Franchise 500, Top Food and Beverage Franchise by Franchise Business Review, 2016, 2017, & 2018 Best Franchise Deals and Best Drive-Thru in America by QSR Magazine, and #1 Most Craveable Fries by Restaurant Business. A number of the brand’s successful multi-unit operators have been recognized by Multi-Unit Franchisee magazine’s prestigious MVP Awards.
“We remain focused on great menu innovation with amazing value for our guests, technological advances, process improvements, and operational efficiencies for our franchisees and restaurant operators to make Checkers & Rally’s the #1 QSR growth brand out there,” says Ursula Lane, Director of Franchise Recruitment. “Because of this philosophy, we can help our franchisees succeed, whether they are opening their very first location or adding to the multiple units they already have. Ultimately, our key performance measurement for success is restaurant profitability.”
As 2019 continues to roll on, Checkers & Rally’s will be actively looking for new multi-unit franchisees. Franchise development and real estate teams will be attending the 2019 ICSC (International Council of Shopping Centers) RECon show in Las Vegas, and the IFE (International Franchise Expo) in New York City this year. Both events provide a great opportunity for those interested in finding out more about owning a Checkers & Rally’s franchise.
Now is a great time to consider investing in Checkers & Rally’s and becoming a part of this growth momentum. There are territories available nationwide and room to grow for the right entrepreneurs. For more information on franchising, visit http://checkersfranchising.com to find out more about how to team up with the brand and be a part of the path to 1000 restaurants.
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