Metal Supermarkets Engages 919 Marketing Company
Premier North American Metal Solutions Franchise Hires Leading National Content Marketing and PR Agency
March 13, 2019 // Franchising.com // Mississauga, Ontario - Metal Supermarkets, the world’s largest supplier of small-quantity metals, has engaged 919 Marketing, a leading national franchise marketing agency offering content marketing and public relations services to increase brand awareness of the company and its franchise locations across North America.
The Canadian-based Metal Supermarkets has more than 90 locations across the United States, Canada and the United Kingdom. Its stores offer a wide variety of metals including aluminum, hot-rolled steel, cold-rolled steel, stainless steel, alloy steel, galvanized steel, tool steel, brass, bronze and copper. Each Metal Supermarkets location provides custom cutting, shearing and delivery services to fit customers’ exact specifications.
"Due to the efforts of our strong network of franchise partners, Metal Supermarkets is known as a proven one-stop shop that can meet any of our customers’ metal needs, regardless of the size or scope of their project,” said Stephen Schober, President and CEO of Metal Supermarkets. "919 Marketing has a proven track record of success marketing franchise-based brands. As the industry leader, it’s time to tell our brand story on a local and national stage to both our customers and future franchisees.”
The first Metal Supermarkets store opened in Toronto, Ontario in 1985. It was established to cater to small-quantity metal buyers and serve a wide range of industries. Metal Supermarkets quickly became a popular option for many metal-dependent businesses in the area and it began franchising in Canada in 1987. The company expanded to the United Kingdom in 1994 and started franchising in the United States two years later.
Today, Metal Supermarkets stores have a selection of more than 8,000 types, shapes, sizes and grades of metal. Each piece of metal can be cut-to-size on site to the customer’s desired size and specifications. The stores provide fast, reliable same-day service and can deliver to a home or work site.
Customers in need of metal supplies can purchase in person at any of the more than 90 Metal Supermarkets locations. The stores’ knowledgeable and experienced staff provide advice on many different metal solutions and are committed to providing world class customer service.
919 Marketing will partner with Metal Supermarkets to share the company’s brand story by securing national and local market media coverage. 919 Marketing will provide its full scale of public relations and content marketing services to position Metal Supermarkets executives as industry thought leaders and increase brand awareness to reach new customers across each of its locations.
“Metal Supermarkets unique roster of products and services appeals to a wide customer base, from contractors to manufacturers, maintenance professionals and those interested in do-it-yourself home repair projects or individual hobbies,” said 919 Marketing’s Founder and CEO David Chapman. “We look forward to showcasing company and franchisee related stories, along with the many practical and innovative ways metal is used by Metal Supermarkets’ customers.”
For more information about Metal Supermarkets, please visit https://www.metalsupermarkets.com/.
For more information about 919 Marketing, please visit https://919marketing.com/.
About Metal Supermarkets
Metal Supermarkets, known worldwide as The Convenience Stores for Metal, is the world’s largest small-quantity metal supplier with more than 90 brick-and-mortar stores across the US, Canada and United Kingdom. It sells a wide variety of metals including Aluminum, Hot-Rolled Steel, Cold-Rolled Steel, Stainless Steel, Alloy Steel, Galvanized Steel, Tool Steel, Brass, Bronze and Copper. Metal Supermarkets offers value-added services such as Production Cutting, Shearing, Punching and more. Its staff are highly-specialized and assists customers in finding the metal they need. Franchise owners are metal experts and have been providing quality customer service and products since 1985.
About 919 Marketing
Formed in 1996 and headquartered just outside of North Carolina’s Research Triangle Park and the capital city of Raleigh, 919 is a national franchise marketing agency with a proven track record of helping companies increase revenue, create a competitive advantage and improve marketing results. 919 provides high-powered strategic planning, public relations, social media, digital marketing, business development support and full creative capabilities - each utilizing proven processes refined over hundreds of client engagements.
919’s award-winning staff of marketing strategists, TV and print reporters, and social media trailblazers are seasoned experts, providing customers the content marketing firepower they need to excite, motivate and engage customers and prospects. 919 clients include startups, emerging growth companies and Fortune 500 corporations - from high-tech to health care, hair care and elderly care. 919 Marketing is a proven, go-to source for national companies of all sizes that want to grow their businesses.
SOURCE Metal Supermarkets